November 8, 2018

People often assume that getting a high number of installs is the key to mobile app success. It’s part of the story, of course, but actually, it’s far more important to get active users. That is, get the installers retain and become loyal users of yo...

December 4, 2017

Millions of apps have been uploaded to Apple App Store since the birth of it. Out of the huge number of apps, some hundreds of thousands apps have been removed from the store, leaving the total number of available apps to roughly 2.2 million (end of...

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How to increase App Engagement and User Retention?

November 8, 2018

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