November 8, 2018

People often assume that getting a high number of installs is the key to mobile app success. It’s part of the story, of course, but actually, it’s far more important to get active users. That is, get the installers retain and become loyal users of yo...

March 28, 2018

You've probably already read about all the things that you should do when you are preparing to launch your app or game on the market. Sometimes, however, in the midst of everything, it's easy to ignore some of the things that may prove to be really i...

February 9, 2018

We take part in a variety of events and work with a wide range of customers, from beginners to large game studios. We see many great applications and games with lots of creativity and talent, time and money invested in them. Often we hear that the de...

December 4, 2017

Millions of apps have been uploaded to Apple App Store since the birth of it. Out of the huge number of apps, some hundreds of thousands apps have been removed from the store, leaving the total number of available apps to roughly 2.2 million (end of...

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How to increase App Engagement and User Retention?

November 8, 2018

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